Cordon Media receives industry awards for Madison Square Garden’s new interactive sales tool.
June 15, 2010 – Toronto, Canada – Cordon Media, an up and coming Toronto based interactive studio has just picked up two awards for it’s new interactive feature, ‘The New Garden’. The New Garden is an online sales tool showcasing the ongoing renovations of Madison Square Garden along with a stunning collection of newly designed executive suites.
The goal was to extend Madison Square Garden’s stunning new suites presentation center to an online experience where potential suite holders could explore renovated suites and amenities. To illustrate the renovations, the team at Cordon created a virtual arena complete with 3D suites and live subjects to simulate the first person experience. By using the latest in web technology, they brought it to life. The project was awarded an industry leading FWA ‘Site of the Day’ award (June 15th 2010), as well as a Communication Arts ‘Webpick of the Day’ award (June 7th 2010).
Founded by YSDN (York University Bachelor of Design Honors) graduate Milan Baic, Cordon Media is a hands-on interactive studio with a multi-disciplinary team of creatives, designers, animators & developers. “We like being challenged,” says the founder, “… because of our nimble size and fresh approach to interactive media, I believe we have the ability to offer clients a competitive alternative to big names in the interactive industry.” The team takes pride in pushing the boundaries of what’s possible while consistently improving their creative & technical abilities. As a heavy technical undertaking, ‘The New Garden’ incorporated several layers of 3D Animation, Papervision, Flash & video to coincide in a seamless user experience geared towards showcasing the very best The New Garden has to offer.
Cordon Media is a full service interactive experience studio providing expertise and quality artistry in the fields of interactive design and motion graphics. They are focused on initiating new creative concepts with dedication to growth and discovery. To date, the team has worked with numerous high profile clients and agencies in collaboration with online sports marketing leader Channel 1 Media Solutions. Cordon Media’s main attribute is it’s versatility in blending the various disciplines of 3D, video, sound design and Flash technology into compelling online experiences. For their clients, this means quality interactive services from an efficient one stop shop that caters to all of their digital needs.
The company has also recently launched an online campaign for Harley-Davidson Canada titled ‘Ring Girl Round-Up’. In contest-like fashion, users race against the clock collecting ring girls on their way to the octagon and UFC 115 in a cross brand promotion for Harley-Davidson and the UFC. Once users complete the game, they can share their scores via Facebook to challenge friends and continue the viral nature of the campaign, “Cordon really understands the technology and the youth market because they are the target market.” says Harley-Davidson Outreach Specialist Olivia Gottlieb, “… their ideas and solutions are always creative and realistic, while staying on budget and delivering on time is top of mind. I was able to sit back and let them take control without any stress or worries, that was a first for me.”